MJV stood out not just for its innovation, but for its people-first approach, offering on-site amenities like a cafeteria, a nurse, and even a semi-pro baseball team. As cotton giants like Cone Mills dominated textiles, MJV carved its niche in silk, pioneering tear-resistant nylon with DuPont and introducing new styles like picot tops and full-fashioned shaping.
John K. Voehringer, one of the founders, became a civic leader and symbol of the company’s ambition, deeply woven into Greensboro’s growth. Even during WWII, when silk and nylon were redirected to the war effort, MJV adapted—eventually rebranding as the MoJud Hosiery Company in 1944.
The postwar years brought a boom in nylon hosiery and expanded lines of lingerie and loungewear. By the 1950s, the Greensboro plant employed over 2,000 people and became a nationally recognized brand.
Though the mill closed in 1972 following its acquisition by Kayser-Roth, its legacy endures. Now listed on the National Register of Historic Places, the MoJud building remains a symbol of innovation, resilience, and Greensboro’s rich industrial past.